The Artists’ Initiative Programme, a path-breaking enterprise by Gitanjali Maini when she established gallery g, is now fully funded and supported by SGMF. All the activities and grants for the artists, exhibitions, are from the Foundation. It is also actively engaged in assisting in artistic education, providing research grants and also supporting them for participation in national and international art festivals.
AIP is a phased series of sponsorships and mentorships to promote new and up-and-coming artists. The AIP has helped several artists like Bharti Prajapati, Mohammed Osman, Ganapati Hegde and Sangeeta Abhay among others to forge successful careers.